Is your website not ranking in Google? Are you having trouble figuring out why your site isn’t ranking? A number of ranking factors could be contributing to your lower placement in the search results.
As a web design agency who ALSO specialise in SEO, we get asked these questions all the time by potential clients:
– Why can’t our prospective customers find us on Google?
– What do we need to do to get our website on the 1st page of Google?
Google is the number one most visited website and it drives the majority of search traffic to websites in the world. That’s why it’s so important to have a strong presence in search results.
It’s really important that you as the business owner understand what’s wrong with your website and what you can do to fix it.
Having reviewed hundreds of websites over the past few years, I’ve found that there are 5 main reasons why your website is not ranking well in search results.
So, if you are frustrated with the performance of your website, and you want to fast track to the solutions to fix it, you’ve come to the right place.
Let’s face it. Some industries are more crowded than others, and some of your competitors might have a huge marketing budget behind them. This is why you might not be ranking on the first page for your main keywords.
If you have a brand-new website and you’re not showing up on Google, it may be because Google hasn’t listed you yet.
There’s no doubt about it. Mobile usage is overtaking desktop, which is why having a mobile-friendly website is vital. If you don’t, it will seriously impact your rankings in mobile search results.
Search engines use Metadata to work out what your website is about. Each one of your web pages will have its own set of meta tags and they can be optimized to describe the content on that page.
Have you optimized your website content for search engines?
Believe it or not, Google does actually need your help. We’d like to think that they have all the answers, but in fact, you have some work to do yourself.
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